Lin has become a ratings bonanza for MSG
Photo credit: Jim McIsaac | Jeremy Lin of the New York Knicks looks on after the game against the Los Angeles Lakers. (Feb. 10, 2012)
How Jeremy Lin became a sensation
Celebrities at Knicks games
MSG 50-point games
Web links
Knicks stat zone
Strange but true: A mere 50 days ago, the Knicks had yet to play their first game this season on MSG, a network that -- with all due respect to its hockey inventory -- always has relied heavily on hoops.
Programming executives had done what they could during the NBA lockout, which wasn't much. The network was not permitted even to show archived footage that featured current players.
Seven...
